DESIGN SERVICES

CREATED WITH PURPOSE

When you hire Aurelia Creatives to develop your brand, you will receive a personal design experience. Whether you are a new business looking to establish your brand or a seasoned entrepreneur in search of a new look, I’d love to help you bring your vision to life. Our goal is to create a final product that reflects your personal style while delivering an effective marketing tool for years to come. Branding projects are limited to no more than 8-10 new clients per year to ensure each client receives the attention it deserves.

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THE

ESSENTIALS

BRANDING PACKAGE

This package is perfect for entrepreneurs and businesses who are in the early stages of developing their brand and are in need of a creative partner to bring their vision to life. You’ll leave with all of the essentials to launch your business, a clear direction of how to strategically implement your new brand, and a solid foundation you can continue to build off of.

THE

ESSENTIALS

BRANDING PACKAGE

This package is perfect for entrepreneurs and businesses who are in the early stages of developing their brand and are in need of a creative partner to bring their vision to life. You’ll leave with all of the essentials to launch your business, a clear direction of how to strategically implement your new brand, and a solid foundation you can continue to build off of.

WHAT'S INCLUDED


Brand Strategy Call + Discovery Questionnaire Mood Board Primary Logo Secondary Logo Social Media Profile Logo Color Palette Font System Custom Brand Tagline Custom Business Card Template (or One Collateral Piece of Your Choosing) Brand Styling Sheet Print + Web Files (Does not include cost of font licenses.)




TIMELINE


3-4 weeks





THE

FULL-SUITE

BRANDING PACKAGE

A brand is so much more than just a logo, which makes this package perfect for growing businesses who need help standing out amongst a sea of competitors. Whether you’re starting from scratch or looking for a brand overhaul, this package provides you with custom design elements, brand voice development, creative direction, and comprehensive brand guidelines to ensure you and your business are set up for success for years to come.

THE

WEBSITE

ADD-ON *

Complete you branding experience with a custom Squarespace or Shopify website that meets the needs of your business, creates a unique presence online, and converts visitors into loyal customers. Each website will be custom quoted depending on certain features and customizations.

WHAT'S INCLUDED


Brand Strategy Call + Discovery Questionnaire Mood Board Primary Logo Secondary Logo Social Media Profile Logo Color Palette Font System Custom Brand Tagline Custom Business Card Template (or One Collateral Piece of Your Choosing) Brand Styling Sheet Print + Web Files (Does not include cost of font licenses.)




TIMELINE


3-4 weeks





WHAT'S INCLUDED?


Website Strategy Call & Questionnaire Custom 5-Page Squarespace Website, Wix Website or Shopify Website Static Homepage Mockup & Site Map (For Copy and Images) Strategic Navigation and Call-to-Action Buttons Custom Contact Form & Email Integration Blog, E-Commerce, or Podcast Setup Custom Designed Graphic Elements Image Sourcing & Curation Professional Back-End SEO Setup Copy Implementation & Editing (Client Provided) Responsive, Mobile-Friendly Design Customized Tutorial Video Website Launch Plan One (1) Social Media Launch Graphic 72 Hour Post-Launch Support 20% Off Your Annual Squarespace Subscription (Does not include copywriting, email campaigns or templates, website and hosting fees, font licenses, and maintenance costs.)




TIMELINE


5-6 weeks




WEBSITE MAINTENANCE


Before every website launch, I do my best to educate clients on how to make updates to their website so they have the confidence to do so. However, some clients still choose to hire me for ongoing website maintenance due to a lack of time, or patience (we've all been there!). I offer a wide range of retainer packages for website design updates & ongoing maintenance if you choose this route. Please reference the "Retainer Packages" section of the Investment Guide for more details. Website maintenance only starts at $55/month





WHAT'S INCLUDED?


Website Strategy Call & Questionnaire Custom 5-Page Squarespace Website, Wix Website or Shopify Website Static Homepage Mockup & Site Map (For Copy and Images) Strategic Navigation and Call-to-Action Buttons Custom Contact Form & Email Integration Blog, E-Commerce, or Podcast Setup Custom Designed Graphic Elements Image Sourcing & Curation Professional Back-End SEO Setup Copy Implementation & Editing (Client Provided) Responsive, Mobile-Friendly Design Customized Tutorial Video Website Launch Plan One (1) Social Media Launch Graphic 72 Hour Post-Launch Support 20% Off Your Annual Squarespace Subscription (Does not include copywriting, email campaigns or templates, website and hosting fees, font licenses, and maintenance costs.)




TIMELINE


5-6 weeks




WEBSITE MAINTENANCE


Before every website launch, I do my best to educate clients on how to make updates to their website so they have the confidence to do so. However, some clients still choose to hire me for ongoing website maintenance due to a lack of time, or patience (we've all been there!). I offer a wide range of retainer packages for website design updates & ongoing maintenance if you choose this route. Please reference the "Retainer Packages" section of the Investment Guide for more details. Website maintenance only starts at $55/month





ILLUSTRATIONS

Elevate your branding with playful, handcrafted illustrations that set your business apart from the crowd.

Whether you’re wanting to increase brand recognition, level-up your business’s signage, or are looking to add playful illustrations to your new app or website, Middle Child Studio offers a wide range of custom illustrative styles that are anything but ordinary.

PRINTING

I love taking your brand and implementing it across your marketing material. From packages to signage and beyond, we will make sure your brand is seamlessly integrated through it all.

These services are typically only offered to Aurelia Creatives branding clients as I like to reserve my time for clients that have trusted me with their brand development, although some exceptions may be made.

FOR SMALLER BUDGETS

LOGO DESIGNS

Initial Consultation and Questionnaire to dive deep into your brand goals, messages, aesthetics, and more

Color Palette and Hex Codes

Logo Design Package (Includes main logo, alternate logo(s), sub-mark and illustrations)

High-Quality Print Ready Files

2 WEEK PROCESS

$425

A LA CARTE SERVICES

Social Media Templates

Email Templates

Apparel & Merchandise

Menu Design

Interior Branding

Signage and Wayfinding

Business Cards & Stationery

Lead Magnets & Media Kits

Brochures & Annual Reports

Welcome & Pricing Guides

Editorial Design

Packaging Design

Promotional Campaigns

Print & Digital Illustration

THE PROCESS

ON-BOARDING

 

After receiving your inquiry, I’ll set up a consultation call where we’ll get to know each other better. From there, you’ll receive a proposal, contract, and project schedule to review. Once we’ve agreed upon the project terms and the contract is signed, you’ll receive an invoice for your deposit (50% of the total project fee), which reserves your spot on my project calendar.

DISCOVERY & MOOD BOARDS

We begin each project with a Discovery Call to discuss the Brand Questionnaire I’ll have you fill out beforehand. From there, I do additional research into your industry, audience, and competition, and present you mood board options based on my findings. You’ll choose the option that feels most authentic to you and your business. It’s time to make some magic!

DESIGN & REFINEMENT PHASE

 

I’ll begin by exploring different branding options before choosing the strongest concept of the bunch. I will present this concept to you as a fully flushed out brand with mockups so you can envision your brand in real life. You’ll also receive your second invoice at this time. From there we will enter the Revisions Phase, which includes two rounds of optional feedback and refinement.

SEND OFF

 

Your brand is now ready to enter the wild! I’ll provide you with off-boarding education, and we’ll discuss a launch plan to ensure the most seamless transition. You’ll also receive your final invoice at this time. Once the final invoice is paid, all final files will be released to you. Congrats! Now it’s time to celebrate! As always, I’ll be here for any on-going creative support you may need.

FOR DETAILS ON PACKAGES AND PRICING FOR CUSTOM DESIGN SERVICES